By utilizing our wide variety of sophisticated long-term relationships, networks and ever changing technology, we are experts at matching the culture of your organization for each individual search.
Our client, a renowned and popular magazine, needed to quickly revamp their Advertising Sales force. With the world of digital media moving too fast to cross sell digital and print, our client was losing customers to digital-only publishers.
NYSS was retained to mobilize solutions. We recommended building a digital-only advertising sales force. We filled key leadership roles on the West Coast, Mid-West and in NYC as well as carefully coordinating start dates and training. This enabled our client to turn around its digital sales and become progressively profitable with online versions of its national magazine.